BikeBiz Bicycle and cycling retail news
Carradice has introduced its new Adventure Range, launching a collection “designed for riders who embrace the journey as much as the destination”.
For Carradice, this represents a first, offering a complete range designed for the outdoors, commuting, and adventures – both on and off road.
Scheduled for launch in a mid-April timeframe, the launch sees Carradice “celebrating the spirit of Slow Adventuring”.
The Adventure Range has been “designed for functionality and practicality” and is intended to align with the brand’s Bagman Rack – usable for road, off-road, gravel and all kinds of slow ‘exploring’ adventures.
New product range
Crafted with 1000D Cordura “for exceptional durability” and featuring taped sealed linings “for reliable weatherproofing”, with multiple fixings for carrying extra loads and storm flaps for extra protection, the Adventure Range is “built to withstand the elements while carrying everything you need for your next cycling adventure”.
The Carradice brand has always embodied the spirit of adventure – making heritage luggage in Nelson since 1932 – the business understandably sees itself as the “original Cycling Adventure company”. Eagle-eyed fans of the brand will likely have spotted that the Adventure Range also sports a new, reflective logo – introduced with the Adventure Range – as a functional and distinctive way of reflecting that ‘what is old is new. ‘
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