Sea Otter Europe sees 80% of exhibitor spaces booked

Sea Otter Europe Costa Brava Girona by Continental and Euro Mobility Festival continue to grow.

Since the European show began in Girona in 2017, and the incorporation of the Euro Mobility Festival in the 2022 edition, growth has been continuous, except for during the Covid-19 pandemic.

For the 2024 edition, the available space was once again expanded by 15% compared to the 2023 edition, which means that more than 40,000 square metres of exhibition space will be available.

Bookings for the festival’s Expo areas are currently progressing well and are expected to be fully booked again for the 2024 edition to be held from Friday, September 20, and Sunday, September 22.

Currently, 80% of the total space available for the festival has already been booked.

More than 400 brands attended the seventh edition in 2023, and more than 330 of them have already confirmed and booked their space for the 2024 edition, so it is expected that almost all of them will repeat.

In some cases, brands are hiring more space to exhibit, so work is being done to accommodate this high demand.

As of Thursday, February 1, brands wishing to exhibit for the first time or who were not present at the 2023 edition have the chance to book a space.

There was a long waiting list for bookings and many have shown interest and requested information, so the spaces foreseen for the exhibition are expected to be fully booked.

This demonstrates the great interest and positivity of the sector towards the future and, at the same time, a sign of the consolidation of Sea Otter Europe Costa Brava Girona by Continental and Euro Mobility Festival as unmissable events.

Last year saw a record-breaking event for the organisers of Sea Otter Europe.

The seventh edition, supported by Continental, received attendees from 112 countries.

This exceeds the figure of 62 nationalities recorded in 2022 and highlights the international scope of the event, which, over three days, packed the city of Girona and its surrounding area

The event saw more than 65,000 visitors, a number well above the 58,000 people that came the year prior.

Feedback from the 400-plus exhibiting brands and the cyclists who participated in the sporting events was “overwhelmingly positive”, according to the organisers.