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Body Rocket unveils first road bike compatible prototype

Body Rocket road prototype e1710959439952 Body Rocket unveils first road bike compatible prototype

Body Rocket, the tech start-up behind the world’s first and only real-time aerodynamic drag force measurement system for cyclists and triathletes, has unveiled its first road bike prototype. While wind tunnels are widely considered the gold standard in accurately measuring aerodynamics. there are only a limited number in existence. These …

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Wahoo appoints Gareth Joyce as CEO

wahoo Wahoo appoints Gareth Joyce as CEO

Wahoo Fitness has announced the appointment of Gareth Joyce as the company’s CEO and member of its Board of Directors. The announcement highlights that Joyce, “a certified Wahooligan, with a passion for running and cycling”, has extensive senior management experience gained whilst employed with a variety of global organisations and …

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Yeti Cycles launch all-new ASR XC race bike

ASR Story 3 Yeti Cycles launch all-new ASR XC race bike

Yeti has introduced an all-new ASR, the brand’s ultimate XC racing bike, with the new model aiming to channel the ethos of previous generations – fast, fun and light. The latest ASR also marks the most extensive carbon project that Yeti has ever tackled, yielding the lightest full-suspension bike in …

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Pinarello and Gtechniq Bike announce technical partnership

Pin X Gtechniq Pinarello and Gtechniq Bike announce technical partnership

Pinarello has announced a new technical partnership with Gtechniq Bike, the UK-based maker of high-performance bike frame ceramic coatings and bike maintenance products. In sharing the news, the announcement states “The two brands are teaming up to push the boundaries of cycling performance and experience in the UK” forming a …

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