The latest issue of BikeBiz magazine is now online. Read the February 2025 Digital Edition of BikeBiz now!
This month we preview all things COREbike! This year marks 20 years of Core – take a look at the layout and familiarise yourself with what to expect at this year’s show.
Also in this issue:
24: We chat with Mark Swift, Head of Sales and Marketing at USE about innovation, anniversaries and plans for the future.
31: Grant Hadwin, Head of Sales and Supplier Partnerships at Citrus-Lime, outlines what IBDs should be thinking about to stay competitive.
34: Rebecca Bland talks with Reserve Wheels about its evolution over the years.
37: Shift Active Media CEO, Wayne Brown shares thoughts, insights, and learning opportunities from his time on the ground at ISPO.
44: Eovolt give us a preview of an upcoming bike release and their plans for COREbike.
46: We catch up with PaceUp Media about their rebrand and plans for the future.
50: Mark Sutton explores where progress has been won and where work remains with cycling budgets.
54: Preview Kryptonite’s new angle grinder-resistant New York Diamond Standard Lock.
New products and sector guides, including new products (56), hybrids and folders (59) and cycle luggage (64).
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