Whyte Bikes has introduced two new gravel bikes with the arrival of its brand-new Verro and Tourus. At launch, Whyte…
Forestry England has teamed up with Whyte Bikes to host the first FOD Women's Takeover Day, a full-day event dedicated…
Whyte Bikes has shared details of its expanded demo bike programme with the news that riders can now use its…
After 36 years, Ross Patterson is stepping down from his position at Whyte Bikes. Nikki Hawyes, Whyte’s CEO, announced that…
Whyte Bikes has announced a renewed partnership with Hawk Bike Sales GmbH, the distributor of bike brands in the German…
Whyte Bikes has announced that after a long evaluation of its three UK bike hire centre businesses, it will be…
Whyte Bikes has shared its second international distributor announcement with the news that DSB will distribute the brand in Italy.…
Whyte Bikes has renewed its partnership with Solis, a premium distributor of bike, snow, outdoors and technology brands into the…
Whyte Bikes has announced a raft of new appointments and internal promotions. This investment in its team includes two new…
Whyte Bikes will always be synonymous with performance mountain bikes, but 2024 will see them engage with a wider audience.…