Conductor launches Taipei office to support global cycling clients

Conductor, the London-based design and marketing consultancy, has announced the opening of a new office in Taipei.

The move sees Co-Founder Jonathan Davies relocate to Taipei following Eurobike to lead the team and operations across Asia.

This expansion coincides with Conductor’s integration into Gruppo Media, the publisher of Rouleur and organiser of Rouleur Live. The move further strengthens Gruppo Media’s strategic positioning in global cycling media and marketing, and follows the recent agreement with Titan Media Group (TMG) to launch a joint venture that will publish Rouleur in Chinese and champion the growth of cycling culture across China.

Asia, which has led global cycling manufacturing for decades, is rapidly becoming the world’s largest consumer market for cycling products.

Conductor’s new Taipei office will serve as a critical hub for Chinese-speaking businesses looking to expand their brand presence internationally, while also supporting international brands entering the Asian market.

“This expansion is a key milestone in our mission to support ambitious cycling brands and manufacturers in Asia, while helping global brands achieve meaningful success in this rapidly growing market”, said Jonathan Davies.

Why Taipei?

The region remains a long-standing epicentre of cycling innovation and manufacturing—a place where craftsmanship meets opportunity.

“The cycling and mobility industries are evolving fast, and Asia continues to play a central role in that evolution”, Davies added. “Being based here allows us to be closer to the industry, providing deeper support and faster solutions for our clients.”

The Taipei office will function as a creative and strategic hub for Asia, offering a comprehensive suite of services, including:

• • Brand Strategy – Crafting powerful, market-ready identities for cycling and active lifestyle brands.
• • Creative Design – From product branding, print design, packaging, to engaging digital-based outputs.
• • Marketing & PR – Delivering impactful, effective campaigns that resonate across Asia and globally.
• • Digital Growth – Leveraging web design, content creation, and performance marketing to scale brand impact.

Conductor: A new chapter for Gruppo Media

The launch of the Taipei office represents not just geographical expansion, but a broader evolution for Conductor as part of Gruppo Media.

Matteo Cassina, Chairman of Gruppo Media, commented: “Conductor’s arrival in Asia and the recent launch of Rouleur China mark significant milestones in our global growth strategy. With their deep market insight and creative excellence, Conductor strengthens our presence in Asia and enhances the value we bring to partners worldwide.”

Bridging East meets West

Led by Co-Founders MJ Jackson and Jonathan Davies—seasoned creative directors and strategists with global experience—Conductor has long championed cross-market collaboration and brand innovation. “We see ourselves not just as a creative marketing agency, but as a cultural bridge”, said Davies. “From Taipei to Tokyo, London to L.A., we’re here to help brands thrive across borders.”

Established connections and ongoing projects

Even before the official opening, Conductor has begun collaborating with Asia-based clients and cultivating strong ties within the regional cycling community.

The Taipei office formalises and deepens this engagement, anchoring Conductor’s commitment to building lasting partnerships in Asia and beyond.

For enquiries or to connect with the Asia team, contact Jonathan Davies via jd@conductorstudio.com