Tag Archives: Rouleur

Why Rouleur is adding a paywall (the changing landscape of cycling media)

Rouleur landscape Why Rouleur is adding a paywall (the changing landscape of cycling media)

Friday, July 4th, marked a significant event in the cycling media space: Matteo Cassina, owner and publisher of Rouleur, announced via email and LinkedIn post that Rouleur would be adding a paywall. Below we share that full, unedited email, whilst also encouraging readers to visit the LinkedIn post Matteo shared, …

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Rouleur targets Chinese readership of 200,000 within 12 months

Rouleur 1 Rouleur targets Chinese readership of 200,000 within 12 months

Matteo Cassina, Chairman and Publisher of Rouleur, has shared further details of the plans the brand has for its latest expansion, launching into the Chinese market. Reflecting on recent years, in an email addressing ‘strategic evolution at Rouleur’, Cassina comments: “We’ve grown our global audience very significantly, increased traffic, driven …

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Rouleur owners announce strategic alliance with China’s biggest sports media group

Rouleur x TMG HERO Rouleur owners announce strategic alliance with China's biggest sports media group

Titan Media Group (TMG), a leading sports media company in China, and Gruppo Media Ltd, the owner of the globally acclaimed cycling magazine Rouleur, have announced a groundbreaking strategic partnership to bring Rouleur to the Chinese market. Partnerships between Titan Media Group and Gruppo Media see the companies poised to …

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Rouleur Travel outlines 2025 season adventures

Rouler Travel HERO Rouleur Travel outlines 2025 season adventures

2025 will see Rouleur Travel hosting “seven extraordinary adventures”, as well as offering cyclists the opportunity to “create your own bespoke itinerary” with the guidance of its Bespoke Division. In the new year, the business will take on four legendary Gran Fondos and three exclusive Pinnacle Adventures – all designed …

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Rouleur Live 2024 exhibitor spaces sell out with 81 brands set to attend

Rouleur Live 2024 Press Image 1 Rouleur Live 2024 exhibitor spaces sell out with 81 brands set to attend

Exhibitor space for Rouleur Live 2024 has now completely sold out with 81 brands set to attend the show in London at The Truman Brewery from Thursday, November 14, to Saturday November 16, 2024. This year will see more exhibitor space in the venue as the organisers have have moved …

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Conductor Productions launched by Rouleur owners

Conductor Productions Hero Conductor Productions launched by Rouleur owners

Conductor – the creative agency dedicated to cycling and member of Gruppo Media – the owners of Rouleur, have launched Conductor Productions. Utilising decades of campaign creation and image-making experience across the Conductor and Rouleur teams, the new department will support brands in creating film and photography that stands out …

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Rouleur Live 2024 date announced as booking for exhibitors opens

Rouleur 2023

Booking for stands at Rouleur Live 2024 is now open with the show returning to the Truman Brewery, London from Thursday, November 14, to Saturday November 16, 2024. Bigger and better, Rouleur Live 2023 at the Truman Brewery was the largest and best show to date – and by some …

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Gruppo Media acquires majority stake in cycling creative agency Conductor

Conductor BikeBiz Header Image 01 Gruppo Media acquires majority stake in cycling creative agency Conductor

Gruppo Media Ltd, the publisher of Rouleur and organiser of Rouleur Live events, has announced the acquisition of a majority stake in Conductor, a creative agency dedicated to cycling. The transaction cements the ambitions of Gruppo Media to become a “comprehensive solution” for brands covering the entire marketing and sales …

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Rouleur magazine launches new international network of clubhouses and cycling communities 

Team Photo Rouleur magazine launches new international network of clubhouses and cycling communities 

Road cycling magazine Rouleur has announced the launch of the ‘Rouleur Society’, an international network of clubhouses and cycling communities.  The society aims to bring together a collection of 15 retailers and cafes across the world, where consumers can pick up copies of Rouleur magazine, along with exclusive clothing and …

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Indoor cycling brand Muov to exhibit at this week’s Rouleur Live

MUOV Road Lean Indoor cycling brand Muov to exhibit at this week's Rouleur Live

Indoor cycling brand Muov will be exhibiting its new smart bikes and software at Rouleur Live this week. The show is taking place from Thursday 3rd November to Saturday 5th November in its new venue at the Truman Brewery on London’s Brick Lane. Other brands exhibiting include 3T, 4iiii, ashmei, Battaglin, …

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