News

Girona-based Athletic Affair, now in its fourth year, has already won a raft of business with big-name brands across the cycling and running industry, as well as working for leading events in the space. Here, co-founder Xavi Guell talks about the next big step the agency is taking. No small …

Classified has announced integration between its Powershift Hub technology and Shimano Di2 electronic groupsets, marking “a key milestone in drivetrain compatibility.” This integration is the result of a cooperation between Classified and Shimano. As part of the Shimano Connected Partners program, Classified has enabled seamless integration with Shimano electronic drivetrains …

Raleigh, part of the Accell Group, has unveiled the all-new Raleigh ONE. The brand says this e-bike delivers on reliability, with high-quality and low-maintenance parts, backed up by a comprehensive dealer network, and a fully integrated app, unlocking a plethora of smart capabilities. With the launch of the Raleigh ONE, …

Traffic Distribution UK has announced a new partnership with Adaptive DCS. The collaboration aims to “increase responsiveness, improve service levels, deliver stronger support to retail partners across the country and enhance brand visibility.” Through this partnership, Adaptive DCS will support Traffic with an expanded UK-based sales and customer service team, …

Yamaha will unveil its new PW-LINK System on the opening day of Eurobike, ahead of its full consumer launch in spring/summer 2026. Whilst there are a number of points of interest with the PW-LINK, it’s likely that “Full and simple connectivity to external, third-party components” is the part which will …

Matteo Cassina, Chairman and Publisher of Rouleur, has shared further details of the plans the brand has for its latest expansion, launching into the Chinese market. Reflecting on recent years, in an email addressing ‘strategic evolution at Rouleur’, Cassina comments: “We’ve grown our global audience very significantly, increased traffic, driven …

Pirelli has introduced the Scorpion XC RC and M – the first 100% Made in Italy mountain bike tyres with FSC-certified natural rubber. Natural rubber is, we’re told, the product’s most important component, with the FSC logo guaranteeing that the natural rubber used by Pirelli comes from responsibly managed forests, …

The BikeBiz jobs board helped fill more than 680 positions in 2024, and listings are still on the rise. Here’s our latest top five… Experienced Bicycle Mechanic Port Velo Works is a new and exciting bike service centre located in Portishead, designed to serve our thriving local cycling community. As …

Etxeondo has appointed Spoken Vélo as its exclusive sales agent for the UK, Ireland, Channel Islands and the Isle of Man, as it looks to expand its presence across these key markets. Spoken Vélo will represent Etxeondo in identifying new stockists, supporting growth of the brand’s footprint and building long-term …

Push.bike, the UK‑based SaaS platform powering bicycle e‑commerce for independent retailers and brands, has announced two senior appointments to accelerate its market growth: Luke Hardacre joins as Head of Growth & Brand and Dave Hutchinson as Digital Marketing Manager. The company says these strategic hires reinforce their dedication to “blending industry …