UNIT 1 Gear has linked up with Cooke Agencies to support the brand’s retail network growth in the UK market. Cooke Agencies, headed by Matt Cooke, has been established to support brands selling directly to dealers in the UK market with a focus on e-mobility, everyday cycling and innovation. The …
Read More »Cube introduces three new road cycling shoes
Cube has introduced three new shoes, with the launch announcement highlighting “one goal: transferring your power to the pedals as efficiently as possible.” With the RD C:68X, Sydrix Pro and Sydrix, Cube has introduced three road cycling shoes, with each offering its own combination of stiffness, fit and support. As …
Read More »Fizik launches the all-new Vega carbon road shoes
Fizik has officially launched its new flagship carbon road shoes, the Vega Carbon, a “lightweight, powerful, and innovative racing road shoe, designed for riders seeking top-tier performance.” The brand says the Vega Carbon shoes are designed from the sole up and feature a host of innovative advancements, including an updated …
Read More »Restrap updates their entire bag range
Restrap have announced the news that they’ve reworked and released all-new versions of bar bags in their bikepacking and race ranges. Over ten years of experience and product development has led us to the latest iterations of our design-classic bar bag range. The perfect blend of evolution and revolution; the …
Read More »Czech E-Bike brand Levit launches in the UK Market
Czech bike brand, Levit bikes, has announced its official entry into the UK market. Founded in 1991, Levit says it is determined to offer more than just bikes; the brand is “aiming to build a movement.” With success in markets such as the Netherlands, France and Finland, the brand is …
Read More »5 minutes with… Gobao’s Jack Brandsen
Anyone watching the recent Riva Del Garda coverage will have seen Jack Brandsen talking with Steve Jones from EMBN about Gobao and its e-bike motor. Here we sit down with Jack, an eMobility veteran with 15-plus years in the sector – having previously worked for Enviolo (NuVinci), Bafang, and Okawa …
Read More »Silca launches new Synergetic Race Grease
Silca, known for its marginal gains approach and dedication to precision, has announced the launch of a new advanced formula, Synergetic Race Grease. Synergetic Race Grease has been designed to elevate the performance and longevity of modern bicycles. Building on the success of their award-winning Synergetic Chain Lubricant, Synergetic Race …
Read More »Pirelli releases new Cinturato™ EVO TLR a new ‘road enduro’ tyre
Pirelli have unveiled what they call ‘the debut of a road enduro category in cycling’ with its new Cinturato™ Evo TLR tyre. Pirelli says it’s a “new reinforced bicycle tyre that adapts to all surfaces and uses, thanks to its wide range of sizes: from 8-622 to 55-622. The Cinturato Evo …
Read More »Pinebury introduce cargo bib shorts made in RWS Certified Nuyarn Merino wool
Maine-based Pinebury has launched the first bib shorts made with Nuyarn Merino wool – a material which the manufacturer claims is “8.8 times more durable than traditionally spun merino”. Pinebury, a business which aims to “push boundaries in performance and material innovation – without compromising on purpose or integrity”, makes …
Read More »Armaurto Turns 10 and opens Doors to New Partnerships
British cycle protection brand, Armaurto will celebrate its 10th Birthday on the 22nd May. The brand has said that since it has developed the “lightest, thinnest, washable, accredited Impact Protection for cyclists globally,” Founder and CEO Chris Battin has recently opened their doors to encourage people to develop their own protection, …
Read More »