Opinion

Beyond The Discount: Restoring Integrity to the Cycle Supply Chain

Bikes in a shop lined with a close up of top tubes and saddles

This piece first appeared in the June edition of BikeBiz magazine – not subscribed? Get a free subscription. By Jonathan Harrison, Director of the Association of Cycle Traders (ACT) There’s something deeply satisfying about a bicycle that’s been properly assembled by a skilled mechanic. The precision of indexed gears shifting …

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Back in the Saddle? The British Bike Business in 2025

Steve Garidis, bicycle association profile image against a dark background

Steve Garidis, Executive Director of industry body the Bicycle Association, shares his perspective on the UK bike trade in 2025… “Is the bike market rollercoaster we’ve all been on since Covid over?”  This question, or variations of it – and possibly one still requiring some group therapy for many of …

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‘People who make the Industry’ – a conversation with Anna Cipullo

Anna Cipullo HERO ‘People who make the Industry’ – a conversation with Anna Cipullo

In this edition of our ‘People who make the Industry’ series, we hear from a Former GMBN Presenter turned YouTuber and content creator. With much of the industry media focused on showcasing pro rider extreme feats, presenting riding as an accessible activity which anyone can do might not sound radical, …

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Opinion: What is Marketing?

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This piece first appeared in the May edition of BikeBiz magazine – not subscribed? Get a free subscription. Mark Almond from Red Cloud Marketing explores marketing and why understanding your customer is key. Marketing. It’s a word that is often both misunderstood and misrepresented. Having worked in various marketing roles for over 25 years …

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Refurbished bikes might save your profit margin – or business – this year

Phillip M Lucas Banner image 660x330 1 Refurbished bikes might save your profit margin - or business - this year

In the current economic climate, how do retailers win new customers and generate regular business? In the second of a series of features with BikeBiz, Phillip M Lucas shares insights into the potential value of refurbished bike sales for bike shops of all shapes and sizes. For wider context, second-hand …

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Phillip Lucas on trade tariffs: The consequences of uncertainty

Phillip M Lucas Banner image 660x330 1 Phillip Lucas on trade tariffs: The consequences of uncertainty

In the first of a series of features with BikeBiz, Phillip M Lucas shares insights into the ongoing, and potentially long-lasting, impact of trade tariffs. This feature sees Lucas explore medium and long-term consequences – those which remain, long after any recalibration of, and reconciliation of, international trade relationships. Editor’s note: …

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Mountain Biking has an Image Problem

Photo Miljan Zivkovic shutterstock 2203953711 Mountain Biking has an Image Problem

This piece first appeared in the April edition of BikeBiz magazine – not subscribed? Get a free subscription to BikeBiz. Why the cycling industry needs to address how mountain biking is represented to expand its market. Mountain biking is… When you think about that, what springs to mind? What is mountain biking for you? What …

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‘People who make the Industry’ – a conversation with Jayu Yang

Jayu CROP Resized 'People who make the Industry' - a conversation with Jayu Yang

Part three of our ‘People who make the Industry’ series marks a step change for the feature – the first to appear online, as part of a steadily expanding digital-first content approach. In this edition, we hear from someone with more than two decades of experience working in the Taiwan …

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E-bikes and peak power: We’ve got this all wrong

DJI Avinox Drive System 2 E-bikes and peak power: We’ve got this all wrong

Fair to say the past month has been an interesting one in the world of e-bikes.  An industry gathering brought together businesses in the e-bike system space to discuss peak power. DJI took a pause and then responded with a formal press release. And then, at Bike Festival Riva Del …

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BikeBiz Column: Trail Pot. Let’s Have a Chat

AJ PDMTB CHRIS 120723 59 BikeBiz Column: Trail Pot. Let’s Have a Chat

Here, Chris  Maloney, Founder of new charity, The Trail Pot: National Mountain Biking Development Fund, talks to us in detail about what Trail Pot is and what he hopes to achieve.  A veteran of pushing for improved mountain biking as former Chair of Peak District MTB and Founder of Keeper …

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