Features

In-depth opinions, analysis and interviews with the key players in the cycling industry

Reframing MTB: Shifting Gears for a Sustainable Future

Reframing participants Photo Pete Scullion

This piece first appeared in the April edition of BikeBiz magazine – not subscribed? Get a free subscription to BikeBiz. By Rebecca Bland Photos by Pete Scullion This year, the annual Reframing MTB conference moved to Bristol, bringing together industry peers to tackle inclusivity and sustainability. We speak to organiser Dr Fiona Spotswood about the …

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Michelle Duffy Smith shares Lessons from Life Time Events

Michelle Duffy Smith

Before Unbound Gravel takes place over the next few days, we take a moment to chat with Michelle Duffy Smith, Senior Director of Events and Retail Marketing at Life Time Events, on the unexpected joys of watching cycling flourish, the challenges of a pandemic, and the rewarding journey of fostering …

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Eurobike 2025: Change is essential

Eurobike2024 sm 204.webp.1920 Eurobike 2025: Change is essential

Eurobike. That big, German, European, bike show, hosted in the city which the European Central Bank calls home – Frankfurt….. Oh, hold on a minute, that’s what I said last year…. And here’s the thing: As time passes, even what stays the same is no longer the same. The world …

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The Diversity Status Quo

Miles Baker Clarke

This piece first appeared in the April edition of BikeBiz magazine – not subscribed? Get a free subscription to BikeBiz. Founder of the Cycling Culture Club, Miles Baker-Clarke, explores diversity in the cycling industry and invites others to share their experiences. Diversity is a concept that’s difficult to bottle. By its very nature, it doesn’t …

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Retaining Talent, Driving Change: Uplift’s Impact on Women in the Cycling Industry

Rachael Burnside, Shift Active media hosting an Uplift event, talking on stage

This piece first appeared in the April edition of BikeBiz magazine – not subscribed? Get a free subscription to BikeBiz. We talk to Rachael Burnside, Founder of Uplift and Head of Marketing and Growth at SHIFT Active Media, about Uplift’s role in preventing industry attrition and fostering professional growth for women in the cycling industry. …

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‘People who make the industry’ – a conversation with Connor Mooney

Connor offering training in his store, showing a young woman a bike in a stand

This piece first appeared in the April edition of BikeBiz magazine – not subscribed? Get a free subscription to BikeBiz. Following on from a conversation at iceBike* North, here we sit down with Connor Mooney of Cairney Cycles to talk all things bike: Riding them, fixing them, working in the industry,  developing training courses and …

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Wheels for All: Championing Inclusive Cycling

Wheels For All 9 1 Wheels for All: Championing Inclusive Cycling

This piece first appeared in the April edition of BikeBiz magazine – not subscribed? Get a free subscription to BikeBiz. We talk to Ian Tierney, CEO at Wheels for All, about how their dedication to inclusive cycling is transforming lives, as they call on the industry to join them in making cycling accessible to everyone. …

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Phillip Lucas on trade tariffs: The consequences of uncertainty

Phillip M Lucas Banner image 660x330 1 Phillip Lucas on trade tariffs: The consequences of uncertainty

In the first of a series of features with BikeBiz, Phillip M Lucas shares insights into the ongoing, and potentially long-lasting, impact of trade tariffs. This feature sees Lucas explore medium and long-term consequences – those which remain, long after any recalibration of, and reconciliation of, international trade relationships. Editor’s note: …

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Five Minutes with the Long Run Club

Long Run Club kit shoot with two riders

This piece first appeared in the April edition of BikeBiz magazine – not subscribed? Get a free subscription to BikeBiz. BikeBiz speaks to Lily Rice, Director of The Long Run Club. Launching a business during an industry downturn is a bold move. What specific opportunities did you identify that made you confident in The Long …

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Mountain Biking has an Image Problem

Photo Miljan Zivkovic shutterstock 2203953711 Mountain Biking has an Image Problem

This piece first appeared in the April edition of BikeBiz magazine – not subscribed? Get a free subscription to BikeBiz. Why the cycling industry needs to address how mountain biking is represented to expand its market. Mountain biking is… When you think about that, what springs to mind? What is mountain biking for you? What …

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