BikeBiz Bicycle and cycling retail news
Spoken Vélo has been appointed the exclusive agent for Bike Ahead Composites in the UK and Ireland, taking on representation of the premium carbon component manufacturer.
According to Spoken Vélo, the partnership brings Bike Ahead Composites’ full product range – including the iconic six-spoke BITURBO wheels to retailers across the UK and Ireland through its growing network of independent bike shops, custom builders and performance-focused studios.
Founded and manufactured in Germany, Bike Ahead Composites has earned a reputation for exceptional carbon fibre craftsmanship. They are considered the go-to carbon fibre experts in Europe, combining technical innovation with artisan-level detail, “developing components that are not only ultralight but also incredibly strong, race-ready and instantly recognisable.”
Bike Ahead Composites is a brand I’ve admired for a long time. The engineering is simply next level, but what really excites me is their commitment to making beautiful things that work better – the kind of products that riders obsess over and bike shops are proud to display. It’s not just about grams or stiffness; it’s about innovation that feels human, tangible and rare. I’m thrilled to help bring that spirit to more road, gravel and off-road riders across the UK and Ireland – David Dale-Black, founder of Spoken Vélo.
Spoken Vélo says it has built a reputation for its selective portfolio approach, offering high-end European cycling brands to a discerning customer base of retailers and riders. The partnership with Bike Ahead Composites complements the agency’s existing brands and continues its mission to champion design-led, technically progressive products.
We are delighted to be working with Spoken Vélo. David’s understanding of the high-end market and his personal engagement with both retailers and riders make him an ideal partner for us. The UK and Ireland have always had a passionate rider base and with Spoken Vélo we’re confident we can better serve and grow our presence in this key region – Heiko Fetter, Head of Sales at Bike Ahead Composites
Retailers interested in finding out more about the Bike Ahead Composites range, including price lists, product availability and technical specifications, can visit spokenvelo.com/bikeahead and contact Spoken Vélo via david@spokenvelo.com or on +44 (0)7831 885277.
