BikeBiz Bicycle and cycling retail news

Attendees to the 2024 edition of COREbike will find Argon 18 exhibiting at Whittlebury for the first time, with the Argon 18 team taking a dedicated space. This follows on from the brand introducing its direct-to-retail model, and appointment of a UK sales manager, in the second half of 2023. …

Cycling marketing agency Shift Active Media has announced the promotion of Rachael Burnside to head of marketing and growth. Stepping up from her previous role of business and marketing director, Burnside will also join the agency’s senior management team. With more than a decade’s experience leading multi-channel campaigns across sport, …

British Cycling has announced the appointment of Lee Gibbons as a new independent non-executive director on the organisation’s board of directors. In a 22-year career in the sports marketing industry, Gibbons has held senior roles in organisations including IMG and adidas, where he led the brand’s sponsorship programme for London …

British e-bike brand Volt has moved to a new location in London Bridge and launched an experiential showroom and café within its building, called Café Volt. The new headquarters has an improved larger space for customers to experience the full range of Volt bikes while getting a refreshment at the …

Muuvr, the activity app that motivates runners, cyclists, and triathletes to be more active through rewards and community, has announced a significant investment into the brand’s future. Founded in 2022 by a team of endurance sports enthusiasts and serial sports and fintech investor Michael Hartweg, Muuvr launched in October 2023 …